2019
Client: Pentraaa
Focus: Landing Page Conversion, Branding, Logo Design, Video Marketing Production.
Values
- Imagination
- Craftsmanship
- Innovation
- Legacy
- Boldness
- Practicality & True Utility
Purpose
“To create the new era of modern watchmaking. Creating luxury design that is both breathtaking and functional. Creating watches that inspire, inspiring people.”
Vision
- “The Rolex of the 21th century.”
- “Creating a watch that Elon Musk would wear”
- “Designing a watch that Iron man would wear to a banquet.”
- “Making smart watches a thing of beauty.”
- “Making smart watches a thing that is not only admired for their function but for their mechanical engineering.” To marry useful technology with luxury.
Strategy
- Bring the first luxury watches to the market that have smart technology in them - not bringing consumer smartwatches that have a rushed luxury feel to them.
- Develop the next era of watch making, craftsmanship and innovation.
- Create a patent of (1) iconic case design & (2) New mechanical / technological movement.
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Team
Branding: Cole V. Matt L.
Videoagraphy: Caelin M.
After Effects: Greg S.
Video Story Teller: Simon V.
Audio Production: Matt L.
Web Experience Development: Dakota D.